Answers for creatives, organizations, and funders.

Akatuuti helps creative and innovation programs across Africa produce stronger participant outcomes, and prove it. Most program problems are behavioural and design problems before they are measurement problems, so we start with a Program Outcomes Diagnostic that finds what is actually holding a program back. From there you can deploy the Akatuuti platform for gamified monitoring and evaluation, program design, and game-based learning toolkits, or retain its principals, Emily Banya and Hon. Rachael Magoola, for deeper program redesign, sector mapping, policy advisory, and board roles.

It is a focused 2-hour session, delivered one-to-one by Akatuuti's founder, that uncovers the behavioural, engagement, and measurement bottlenecks limiting a program's outcomes, for example participants defaulting to imported solutions instead of solving the problem in front of them. You leave with clear findings and a practical plan, in language you can put straight in front of your director or funder. It costs $350 and is the fastest way to start working with Akatuuti.

Yes. Akatuuti was founded by Emily Banya, who leads it as founder and principal, and its principal team is made up of two women: Emily Banya and Hon. Rachael Magoola. For funders and development agencies with women-led enterprise or gender-responsive procurement criteria, Akatuuti is founded and led by women at its core.

A Creative Mile is one verified engagement. It can be earned in many ways depending on the program: completing a milestone or module, taking part in a session, submitting work, reaching an outcome, or checking in at an event. What matters is that it is verified by the program rather than self-reported. Each Creative Mile becomes a permanent, public data point that travels with a person across programs and organizations. Programs adapt the unit to their context, for example a wellbeing program where one Connection Mile represents one life meaningfully impacted.

Gamified monitoring and evaluation turns the hard problem of measuring participation and impact into something simple and motivating. Instead of attendance sheets and self-reporting, every engagement is captured, verified, and made visible in real time. Akatuuti pioneered this approach for the creative sector through its Creative Miles system, where each verified engagement becomes a permanent, public data point that funders can trust.

Organizations set up their program on Akatuuti and capture engagement in whatever way fits how the program actually runs: milestone and module completions verified by facilitators or mentors, session participation, submitted work, outcomes reached, or event and session check-ins. Each verified engagement becomes a Creative Mile (or a Connection Mile in wellbeing programs), giving the organization a real-time, funder-ready record of impact without attendance sheets or guesswork. Akatuuti also delivers program and curriculum design, monitoring and evaluation, and game-based learning toolkits through its team.

Yes. Creatives join free, check in to participating programs and events, and build a public, verified record of their creative engagement that travels with them across organizations. Organizations power the ecosystem; creatives access it at no cost.

Yes. The Akatuuti framework adapts to any sector that needs verifiable impact. For example, in a mental-health program it powered a Connection Miles system where one Connection Mile represents one life meaningfully impacted, used to run an early-warning system for wellbeing.

Creative-sector impact is measured by verifying real participation and outcomes rather than estimating them. Akatuuti records each verified engagement, tracks it to a person and a program, and produces funder-ready evidence of reach and results. This replaces guesswork with a consolidated, auditable record of who took part, what they completed, and what changed.

Creative-sector mapping is the rigorous identification of the actors, value chains, gaps, and opportunities within a country or region's creative economy. It matters to funders and development agencies because it de-risks investment: it shows where capital can have the most impact before a single program is designed. Akatuuti delivers mapping as decision-ready intelligence for portfolio design across Africa.

Akatuuti, the platform built by Utalii Creative, provides creative-sector monitoring and evaluation across Africa, with deep roots in East Africa and Uganda. It has delivered M&E for institutional partners including the French Embassy in Uganda (the PISSCA Project) and Alliance Francaise, combining a gamified measurement platform with hands-on delivery.

A sector becomes bankable when its activity and impact can be measured and trusted by capital. Funders make the creative sector bankable by investing in consolidated, verifiable data: who is active, what they produce, and what measurable change results. Akatuuti's mission is to make Africa's creative sector bankable by onboarding every development partner, funder, and creative onto one verifiable database.